Publishing Innovation Forum

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Publishing Innovation Forum

JD Wilson

University of Alabama Press

Director

Tuscaloosa, Alabama

https://uapress.ua.edu/ua-pride-bookshop/

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About me

I'm the director of the University of Alabama Press where I was previously the director of sales and marketing. My 35-year publishing career has included stints in both the Tokyo and New England offices of the Charles E. Tuttle Publishing Co. and Northwestern University Press in Chicago. I take a special interest in connecting the world of scholarly publishing to the intelligent general reader.

9:00am CDT

Conference Kick-Off & Welcoming Remarks Cumberland C/DAngela Bole • Joshua Tallent

9:15am CDT

Morning Keynote with Kobo's Michael Tamblyn Cumberland C/DMichael Tamblyn

10:30am CDT

[Marketing Strategies] Innovations in Book Promotion: Publicity Trends That Move the Needle Cumberland AKimberly Sneed • Marika Flatt

11:45am CDT

Lunch & Networking Cumberland E

1:00pm CDT

[Marketing Strategies] Influencers vs. Community: Strategic Activation for Your Book Campaigns Cumberland ASarah Walsh • Hallie Fields

2:15pm CDT

[Collaborative Learning Lab] Building Community Engagement and D2C Sales Cumberland AJD Wilson • Sarah Arbuthnot • Marc Visnick

3:30pm CDT

The Real-World Consequences of AI on the Book Publishing Industry Cumberland C/DThad McIlroy

10:00am CDT

Day Two Welcoming Remarks Cumberland C/DJoshua Tallent • Angela Bole

10:15am CDT

Morning Keynote with Mary McAveney: Optimizing Data, Digital Strategy, and Decision Making in Today’s Publishing Landscape Cumberland C/DMary McAveney • Angela Bole

11:30am CDT

[Business Strategies] Distribution in the Digital Age: Supply Chains, Marketing, Sustainability, and More Brentwood/FranklinJason Brockwell • Joe Matthews • Saleem Dhamee • Joshua Tallent

12:30pm CDT

Lunch & Networking Cumberland E

2:30pm CDT

[Technology Strategies] Navigating Uncharted Waters: A Community Conversation on AI and Publishing Cumberland BThad McIlroy

4:00pm CDT

General Conference Closing Session (and Raffle Drawing!) Cumberland C/D

11:00am CDT

Coffee Break Foyer